Author: admin

If you consider yourself to be a tech-savvy person, you may be tempted to undertake your own digital marketing campaign. While the DIY route will look appealing when comparing the direct cost, the cost of lost business is difficult to quantify.

Here are some excellent reasons to hire the services of a digital marketing agency in Auckland, NZ, to run your online campaign rather than attempting to do it yourself.

Time Is Money

Your time and energy are spent focussing on the various aspects of running your business. You will be occupied with handling your own products and services, as well as managing things like finances and human resources. Do you really have time to run your digital marketing campaign too? As this is not your area of expertise, it will take you longer, and the possibility exists that you are not doing it right.

Expert Knowledge Of The Digital Landscape

The rules of engagement in the digital world are constantly changing, and there will be new algorithms to contend with and constantly emerging trends. To ensure that your online presence is always at the forefront, you will need the expert knowledge of the experienced team at your digital marketing agency in Auckland, NZ, to keep abreast.

As they are working with these concepts all the time, they understand the importance of social media responsiveness, adding fresh and relevant content to your website, optimising web design to attract and hold the attention of visitors and how to implement SEO tactics to boost your rankings in search engine searches.

And they have the proficiency, tools and experience to know how to do these things for you in such a way that will produce the desired results.

Your Digital Marketing Agency In Auckland, NZ Is Accountable For The Results

When you hire professionals to handle your digital marketing campaign, not only are you maximising your chances of having a successful campaign but also, there is a level of accountability that you can rely on. Your digital marketing agency in Auckland, NZ, will establish a set of deliverables and will be able to measure and report on the success of your digital marketing campaign.

Get in touch with Numero today to hire the professional services of a top digital marketing agency in Auckland, NZ. We can help you to boost your online presence, get noticed and make the web work for you.

A surprising number of small businesses don’t have websites, and this may be because they falsely believe that their business is too small to need one.  Well, this is simply not true.  No matter how small your business is, in this instant gratification age where consumers expect to find everything they need online, you do need one.

When looking for the best small business web designs in Auckland, there are some essential points to consider to ensure that you get the most from your website.  Read on to learn more.

Choose An Appropriate Domain Name 

Try for a name that is as close to your company name as possible, with the best option being your name.com.  Keep it short and simple, easy to remember and easy to spell.  Choose a relaible web hosting company to ensure the secuity of your website.

Choose a name that you can continue to use as your business grows.  Don’t choose a name that makes it sounds like you only do one kind of thing.  As your business grows and your offering expands, you want the name to be still relevant.  It can be challenging to change a domain name down the line, and such changes can interfere with your SEO efforts.

Keep Your Web Layout Simple

Small business web designs in Auckland should utilise a simple layout with fresh, clean lines that reflects the mood and style of your brand.  Make sure that navigation makes it easy for users to find what they are looking for.  Simple designs also translate well across different devices, computers and mobile phones.

An uncomplicated layout also helps to ensure fast load speeds.  Slow loading pages are very off-putting.

Choose Small Business Web Designs In Auckland That Make Your Easily Contactable

Include a variety of contact details on your website like phone numbers, email address, socical media links and contact forms.  Make it easy for people to contact you by their preferred method.

Reviews, Testimonials And Examples Of Work

Include feedback from existing, satisfied clients and links to favourable reviews.  Add good quality images of your company, your people and your products.

A Plan For SEO

No matter how small your business, web designs in Auckland must be planned to incorporate search engine optimisation (SEO) objectives.  Take the time to research the most appropriate keywords to include so that your website ranks organically when people search for what your business offers.  Organic visibility is one of your website’s most important assets.

Contact Numero today. for the best small business web designs in Auckland.  We have the expertise to build an effective website for your business, not matter the size.  We are committed to delivering on your objectives, no matter what those objectives are.

The ultimate goal of a digital marketing campaign is to drive traffic from your target audience to your website to allow you to turn the lead into a sale.  The primary way of generating this traffic comes from search engine results pages, and the bottom line is that the higher your company lists on the search page, the more likely you are to get a click.

One way of boosting your rankings is to pay for advertising with a system like Google Ads pay per click (PPC) in Auckland. However, the thought of having to pay every time someone clicks on your advert is largely terrifying for most people.

Read on to learn more about how PPC in Auckland is not as terrifying as it sounds; it is totally worth the cost.

PPC In Auckland Is Targeted Advertising

Pay per click adverts are targeted at those that have been identified as your ideal potential customers.  A plethora of algorithms work to ensure that your ad reaches the right audience.

Your digital marketing company can guide you through the process of getting high-quality ads set up to ensure their success. The outcome of your campaign can be managed, measured and tweaked to provide lasting value for money.

To ensure the best possible targeting outcomes, attention will be focused on these areas:

• Keywords – choosing the correct search terms to get your ads to show up.
• Remarketing – building a list of previous visitors to your website and showing them your listing (display or search adverts) to entice them to return.
• Display placement management – choosing what website and even which page on the website to show your ads on.
• Scheduling – allowing you to choose the peak times of the day to show your ads.
• Including negative keywords  – allows selecting words that will automatically exclude your advert from being displayed if used in a search.

So, as you can see, PPC in Auckland is not a random act.  You have control over where, how and to whom your advert is displayed.

So Is PPC In Auckland Worth It?

The short answer is YES.  It is a quick, adaptable and affordable way to reach your target audience.  You don’t have to go out and search for your target audience yourself.  If your PPC in Auckland is set up correctly, your content will be displayed to those that are most likely to be interested in your offering.

Contact Numero today and we will help you set up your PPC campaign in Auckland and help you to get the most value from this type of online advertising.

If you are frequently asking the question, “Is it possible that my website can perform better?” the answer that web developers in Auckland will give you is “Yes!”.  One of the essential functions of web developers in NZ is to optimise website performance.

Read on to learn more about the areas where web developers in Christchurch will focus their attention when looking to improve your website’s performance.

Website Speed

High-performance websites have the highest number of return visitors and the highest conversion rates, and these high levels of engagement contribute to organic search engine rankings.  Load speed is one of the defining characteristics of an effective website.  To assess this variable, the following areas will be investigated to identify any changes that can be implemented to improve load speed:

• Switching to a content delivery network that allows for quicker content distribution.
• Reviewing your web content and optimising things like file sizes without compromising on quality.
• Analysing the use of plugins (third-party add-ons) and keeping only those that offer genuine value to the user experience
• Assessing the quality of your current web hosting arrangements and optimising these choices within your budget.
• Streamlining the use of JavaScript and CSS files to reduce the number of HTML requests to the server.
• Implementing effective website caching capabilities to reduce constant reloading of web pages.

Web Developers In Wellington Will Enhance Your Visibility 

Visibility is a measure of how often your website is found on the Internet using search engine searches.  As organic traffic is the most valuable website traffic, low visibility means that visitors to your site will be low.  Your web developer in NZ will be able to assess the visibility of your website and suggest strategies to improve your rankings.

Usability Assessment By Your Web Developer In Auckland

Usability is a broad term that covers the overall presentation of information on your website and the ease with which a user can interact with it.  Consideration should be given to the placement of important items such as links, menus, forms, contacts and content. It is important to ensure high usability levels across all platforms, browsers and devices.

High levels of usability will ensure a positive experience for both existing and potential customers and help to build your customer base and enhance loyalty to your brand.

Contact Numero today for all your web development requirements.  We are the best web developers in NZ and our professional team can develop a high performing and effective website for your business.

The short answer to that question is that you want to see results. Every company investing in SEO hopes that their efforts will raise them to the top of the list in search engine results pages and drive traffic to their door.

To get this done, you will want to hire the services of the best SEO company in Auckland to handle your online marketing, and you can expect to see measurable results in three to twelve months.

Read on to find out more about the factors that affect the success of an SEO campaign for your company.

Definition Of SEO Success

The goals of a successful SEO campaign that the best SEO company in Auckland can provide include increasing traffic to your website and increasing your online visibility.  A more quantifiable measure is the return on investment. You should set goals in respect of this; for example, you could set out to increase revenue by a specific percentage within the next twelve months.

The success of your SEO campaign can therefore be measured by indicators such as keyword rankings, organic traffic, return on investment and the number of leads converted into sales.

The Best SEO Company In Auckland Tells Which Factors The Influence SEO Success

You want to set some long term goals for your SEO efforts as the focus is directed at the longevity of your website’s success to rank better and perform more excellently. However, the best SEO company in Auckland will tell you that multiple factors affect this sustainability, including:

• Long established websites traditionally perform better when SEO tactics are employed.  This is usually because the website has more links, a more extensive archive of content and more visibility.
• Malfunctions in your website must be addressed.  Links that don’t work, pages that don’t work and incorrect use of keywords must all be rectified, as these will drive traffic away from your website rather than towards it.
• Outdated content can have a negative impact. It is essential to continuously add clever, creative, relevant content, which helps build a better network of links.
• Having a clean, fresh, easy-to-use website is beneficial. It should also be fast and mobile-friendly to get the best results.

You can see that time spent is going to be worthwhile in the long run, and that’s why you should hire the services of the best SEO company in Auckland – to ensure that all your SEO campaign efforts are efficiently directed.

Contact Numero today to get results from your SEO efforts and get your company on the digital map.  We are the best SEO company in Auckland and ranked #1 nationwide. Let us help you get to some #1 rankings too!

There are several key elements that together can make a successful website design.  The importance of a brilliantly constructed website cannot be overlooked these days, as it is a powerful tool in your online marketing toolkit.

Hiring a professional web designer in Tauranga is a smart move, as their knowledge, skills and experience can elevate your website to new levels.

Read on to learn more about the different tools and techniques your web designer will employ.

Focus On Branding

While your website needs to present an accurate picture of your company’s branding, it is essential to remember that branding is more than just cool logos and colour combinations. Your company brand visually represents the values, products, and services you stand by.

This information should be displayed prominently to create a good impression on your visitors, but also in such a way as to hold their attention and keep them on your site.  Excellent use of your branding will make your website stand out and set you ahead of your competitors.

Friendly User Interface Build By Your Web Designer In Tauranga

Imagine that you land on a website of a product you are interested in but cannot intuitively figure out how to find out more information, how to contact the company or how to place an order.  What will happen? You will leave without becoming their customer.

The converse is also true.  The ease with which a user can interact with your website is directly linked to how long they stay on your site. And the longer you can keep them on your site and interested in what you have to offer, the more likely they will become your customer.

One of the most critical tasks of your web designer in Tauranga is to create a user-friendly interface that works consistently across all platforms and devices.

Interactive Elements, Animations And Transitions

By adding interactive elements, your web designer in Tauranga can make your website more engaging, which can help keep your potential customer’s attention. Interactive elements are clickable items like buttons, menus, surveys, forms, social media sharing, quizzes and infographics.

Judicious use of the animation of some of these elements can develop further appeal and means of holding the user’s attention. Engaging transitions can enhance the effect as the user scrolls down each page.

To add value to your website, contact Numero today.  Let our expert web designer in Tauranga build these elements into your website and make it stand out head and shoulder above your competitors.

These days, everyone knows that you need a website if you plan to grow your business and increase your bottom line. But what many people don’t realise is exactly how important it is that you have a GOOD website. And this requires the services of a web development team in Hamilton.

Read on to find out why having an excellent website is vital to the success of your online marketing campaign.

The Importance Of A Reliable Website

Your web development team in Hamilton is uniquely positioned to understand all the available services and how to use them together to your best advantage. As they have a great deal of experience, they are better equipped to rectify any problems regarding how your website works.  Their attention to your business means that you should have a website that never fails, and this is of vital importance to generating and retaining traffic to your site.

Web Development In Hamilton Guarantees Fast Load Speeds

Nothing is more frustrating than a web page that takes ages to load.  It is off-putting for the user, but it could directly lead to them leaving your website.

One of the undertakings of your web development team in Hamilton will be to deploy an array of tools, plugins, extensions and correct configurations to improve the load speed of your website and have it functioning as efficiently as possible across all platforms and devices.

Appealing Website That Keeps Them Coming Back

Your web development team in Hamilton will be able to construct a website that appeals to your specific target audience.  A website that highlights the critical aspects of your business operation and maximises exposure to your branding.

The latest technologies and trends will be considered, giving your website a leading edge in the ever-changing digital landscape and providing you with the opportunity to retain interest, increase traffic and ultimately convert leads into sales.

Freeing Your Time For Other Important Tasks

By allowing an experienced team to manage your web development in Hamilton, you will be saving yourself the time to handle this on your own.  And we all know that time is money.  Your time and energy can be expended on other essential aspects of your business while the experts handle your website. It’s a win-win situation,

For professional web development in Hamilton, contact Numero today.  We have the knowledge and experience to build a website for you that will deliver on your objectives.

Website development has to do with building and maintaining websites. It is vital that aspects like coding, storage of data, hosting and a myriad of other backstage tasks all converge to create a website that produces a faultless experience for your website users.

While creating and maintaining your own website is certainly possible, hiring a professional website development team is a far better option to ensure that you maximise the benefit from your online marketing spend. Read on to find out why.

Establishing Your Needs

Your professional website development team will start by helping you establish precisely what you want your website to do. This has less to do with functionality at this stage and more to do with the results you wish to achieve by having a top-class website.

Here are some ideas of what your website can help you to do:

• Sell products or services
• Promote events
• Generate inbound leads to convert into sales
• Provide information and support to both existing and potential customers
• Increase the visibility of your brand
• Update, enhance or improve the perception of your brand
• Build a database of subscribers for your mailing list
• Boost your followers on social media
• Sell advertising on your website

Let Professional Website Development Work Its Magic

Once you have established the results you wish to achieve, your professional website development team can get to work to action your ideas.

Their task will be to build you the best website that meets all the specifications of current technologies and is aligned with your business and your target audience. It should boast a fast load speed, friendly user interface and generally look great.

Most professional website development teams will use a proven column and grid system that allows for precision placement of all the elements used to build your website like text, photos, logos, buttons, forms and links. All the while paying attention to the use of colours, fonts, whitespace and contrasts to best align with your branding.

With potential customers accessing the internet from multiple devices like phones, laptops, tablets, TVs, and game consoles, they must ensure that it functions effortlessly across all platforms, giving the user a seamless experience.

Contact Numero today to begin your process of professional website development. We specialise in building responsive websites to help you achieve your intended website results.  From lead generation websites to e-commerce websites and everything in between, we can deliver on your objectives.

Just because you are not a multinational corporation doesn’t mean that your small business web designs in Auckland are unimportant. The same principles and procedures are valid regardless of the size of your operation.

When hiring a professional team to handle your small business web designs in Auckland, you should know what to expect from start to launch. Read on to find out more about the web design process to get your presence on the digital map.

Getting Started

The first phase will be planning. Your design team will ask you many questions so they can develop a good understanding of the personality of your business, its market position, branding and your goals going forward. They will be looking to establish three vital pieces of information before proceeding:

• The intention or purpose of the website
• The message that your website needs to convey
• The target audience to be reached

Small Business Web Designs Popular In Auckland

Now some work will begin on your website’s actual design and layout. Pages will be created, various elements will be designed, and initial configurations, including placeholders for text placement and other objects, will be formulated. Items on each page will include logos, content, graphics, pictures and buttons.

Building The Website

During this technical part of the process, your small business web designs team in Auckland will put together aspects such as the user interface, colour schemes, interactive elements and content. This is all done using specialised software to generate the appropriate coding for the website. The result of this will be a well designed, fully functional website.

Ways To Optimise Your Small Business Web Designs Reach In Auckland

Depending on the established purpose of your website, aspects such as search engine optimisation, meta descriptions, keywords, links and URLs will be addressed.  Advice will be given on utilising advertising tools such as Google AdWords.

Testing And Launching Your Website

The team will conduct a complete evaluation of every aspect of your website to ensure that it functions flawlessly. Factors such as functionality, interaction, performance, load speed and security will be tested, and adjustments will be made as required.

After the testing phase is completed, the website is ready to launch and go live.

Contact Numero today for all your small business web designs in Auckland. We have a proven track record of delivering higher than average results, so let us help you to grow your business.

In today’s fast-paced digital world, having a top class website is important, in fact, essential to the ongoing success of your business. And while it is certainly possible to create your own website, there are many reasons why choosing a web development company to do this work for you makes a lot of sense.

So what exactly is meant by the term web development, and what the benefits to your business are of hiring a web development company rather than opting for the DIY website route? Read on to find out more.

Definition:  Web Development

A web development company will offer you a full range of services to create and maintain your website. This will involve the actual design of your site, including the coding, storage of data, hosting and a plethora of backstage work to make sure that your website is fast, performs well and operates effectively all the time.

With a web development company in control of this aspect of your online presence, you can expect to have a consistent, up-to-date, user-friendly, fully operational website.

Benefits Of Hiring A Web Development Company

The benefits of choosing an expert team to handle your website include:

• Time-saving
• Reliability
• Fast loading
• A professional, well-designed website

Let us have a look at each of these benefits in more detail.

Time-Saving

You are probably wrong if you think you will save money by creating your own website. You are probably not fully skilled at this task, and getting everything done will be time consuming and laborious. You would be better off spending your time on more productive tasks and letting professionals that work in this field daily get on with the work quickly, efficiently and probably far better than you would manage on your own.

Reliability

Skilled web development company professionals have hands-on working knowledge of all the products, services, methods and more and understand how all of these factors operate together to produce a website that will be up and running all of the time.

Speed

A sure-fire way to lose customers from your website is slow to load speed. If the page doesn’t load, they will simply move on. Your web development company will ensure that all the relevant tools, plugins and extensions are in place to ensure the fastest possible load time across the various platforms.

Well-Designed Website

Another offputting factor is a website that is not geared towards the user. You need an excellent user interface, attention to detail around your branding and marketing strategy, incorporation of the latest technologies and trends, all offering your customer or potential customer a flawless experience and helping to put your company at the top of the digital map.

To find out more about professional web development for your company, contact Numero today. We would love to hear from you.