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Ever been on a website and you thought ‘wow that was smart’ or ‘yikes, I wish my website could do that. We’ll bet our bottom dollar that the reason the website was so impressive is that they had experienced, professional website development teams create it.

What Is Website Development?

Website development is not only about important imagery, shapes, uniformity and excellent content. It is also about workflows, the customer journey, the latest technology, market demands and YOUR business objectives.

If you are wanting an SEO friendly website, responsive web design and a user-friendly website then professional website development is the answer to this. This approach will drive up sales for your business and keep the competition scrambling to keep up.

Front And Centre

Your website is your “spot on Broadway”, it is your time to shine. In ‘the old days’ it would be your shop front and window dressing that had to knock the socks off customers that might be walking by. Now you have personal guides (search engines) that lead customers to your ‘shopfront’ and you need to be ready to impress at a professional level.

Time Is Money

Every month that you do not have a great website out in the digital world is a month of lost sales and lost brand value. If you spend months trying to hobble it together the actual cost will far outweigh the cost of a professional website development team. Websites are complex and the requirements of search engines are complex to the power of ten. You can hire headcount or outsource to be more cost-effective long term.

Responsive Design And Reliability

Google searches using smartphones have now taken the lead in devices being used to search. If your website is not responsive to different device formats then it will look old fashioned, will be an irritation to use and, yes you guessed it, the potential client will leave in a hurry.

Not only must your website be responsive but it must be reliable. If it “falls down” every time there is a system update or some change in its environment then visitors will remember that. They will choose a website that they know is always up and running when they need it.

Speed And Trust

A professional website development team will build pages that load fast, say the right thing and have essential details like a Trust Seal at checkout. All necessary regulation documentation, terms and conditions and value statements will be uploaded as well.

SEO Optimised

SEO optimisation is not a stagnant thing – what was relevant 3 months ago will have changed. In the first place, your initial website must be optimised and then the setup must be revisited and tweaked to keep pace with the dynamic needs of search engine companies.

Competitors

If you are using a professional website development team you increase your chances of kicking the competition to the curb. The professionals will know how to make your brand look like a thought leader and set your image up as an established trustworthy company. The customers’ experience on the website will be delightful and they will want to engage again and share your info with friends.

Not only does your competition have to beat your product and your service but they will have to compete with your formidable online presence and strategic advertising campaigns.  You will leave them in your digital dust!

Start your professional website development launch pad that will take your business to a whole new level!

When you are looking for web developers in Wellington, Christchurch, or anywhere in NZ, you want to ensure that they are the real deal! In order to have a website that runs optimally and attracts your ideal clients, it is important that you work with a web developer that is skilled and experienced.

Here are the five skills that professional web developers in NZ should have!

Knowledge of HTML/ CSS/ JavaScript

If you are unfamiliar with web development, then HTML, CSS, and JavaScript may sound like a foreign language to you. But these are three most important aspects of any web development project, and any web developer in Christchurch should be skilled in all three! HTML provides the structure, CSS is responsible for the visual layout, and JavaScript plays a role in functioning and the overall user experience. Having these working in unison is essential to the success of your project!

Communication

When things get lost in communication, a lot can go wrong! While honest mistakes do happen at times it is essential that your web developer have excellent communication skills to prevent any mistakes from happening. They should be good listeners to gain a thorough understanding for what it is that you are looking for from your site, and be able to keep in touch with you as your project develops.

Time Management

When it comes to building a website, many of us are under time constraints. You may have been promoting a launch date on your social media pages and if things fall behind it can make your business look bad. A good web developer should have excellent time management skills so that they can deliver you your website on the time that has been stipulated.

SEO and Debugging

You want to go with a web developer in Wellington that can offer you the full experience. This means handing over a fully optimised website at the end of your project. You don’t want to have to hassle with copywriters, SEO experts etc on top of dealing with a web developer. If a web developer does not have these skills they should be able to find someone that does to commission for the project.

Are you looking for highly skilled web developers in Auckland? Here at Numero, we can guarantee that we have all of the skills on this list and more! We’d love to be apart of your next web development project, so don’t hesitate to get in touch with us to

Google Ads agencies are becoming increasingly popular for the many benefits that they are able to offer businesses from all different industries. From electricians to clothing shops to dog walking services, and everything between, a Google Ads agency could be just what you need to take your business to the next level.

Attract Local Customers

Is your target audience within a specific area? Google Ads really allows you to hone in on specific areas and advertise to potential clients in your neighborhood. Google ads agencies know which local keywords will yield the best results. You can even ensure that your ads appear in your operating hours.

Take On Your Competitors

The chances are that your biggest competitors are already working with a professional Google ads agency, and the only way to one-up them is for you to do the same. The world of digital marketing is very powerful and competitive and it is high time that you tap into this effective form of advertising.

Help You Spend Your Budget in the Best Way Possible

Google advertising can be extremely effective if you know how to use it correctly. You really can get a lot of bang for your buck, but if you are attempting to do your own Google Ads without much experience you could end up overspending very quickly. Allow a professional Google Ads agency to handle your budget for you.

Reach people That are looking For What You’re Selling

One of the greatest things about Google advertising is that you are able to reach customers that are looking to buy what you’re selling! In order to make this connection there needs to be an in-depth understanding of search terms as well as the target audience.

Additional Services

It is very uncommon for a Google ads agency to only offer Google advertising services. In most cases they’ll be able to offer you comprehensive digital marketing services such as SEO, copywriting, social media advertising, and so much more. Working with an experienced agency will help you to completely transform your digital marketing efforts and ensure that your brand is putting its best foot forward.

Looking for an experienced and reliable Google Ads Agency in New Zealand? There is no better team to work with than the professional team at Numero. Let’s show you what we can do for your business! Get in touch with us today and we can begin discussing your digital marketing needs today.

When you’re looking to get your dream website built by a web development agency, there are a few things that need to go according to plan in order for you to end with a site that you are truly proud of and cannot wait for your customers to see! In this article we’ll give you some tips and tricks to ensure that you end up with your dream website.

Choose the Right Web Development Agency

We cannot stress how important it is to choose the right web development agency! Choosing the right company will set you up for success, but how do you know what is a good choice? Choose a company that is experienced, ideally with other companies in your industry, and that has a skilled knowledge team. You want a comprehensive service, meaning a site that has been optimised for SEO, debugged etc. so ensure they offer these services too.

Find Examples of Websites That You Like

While you may have an image in your head as to how you want your website to look, it can be difficult to communicate your vision effectively, even if you know all of the web development jargon. Go have a look at some websites and make notes of what you like and what you don’t like. Including this information in your brief will make things so much easier for your web development agency to see your vision.

Think About Features and Functionality

Many business owners get caught up in the look of their dream website, and forget how important functionality is. Think long and hard about the features and functions that you want included in your site, as these really are the most important aspects in most cases. You may want to include galleries, enquiry forms, videos etc.

Know Your Target Audience

Do you know the type of consumer it is that you want to appeal to? If not, you should. By being able to tell your web development agency everything you can about your ideal customer, they’ll be able to create a site that attracts and engages your target audience. This can be done through copywriting, visual features, and more.

Are you looking for a web development agency in New Zealand to bring your website to life? Feel free to get in touch with the knowledgeable team at Numero today and we can discuss your budget and requirements.

When you are having a website designed, you want to ensure that you are working with one of the best website designers in Christchurch or anywhere else in New Zealand, so that the end result of your website looks fantastic and functions like a dream. In this list we’ll give you a run down of a few things that your website designer should never do (so you know what the warning signs look like). As professional website designers in Hamilton ourselves, we feel like this is a topic that we are quite knowledgeable about.

Not Asking About Your Target Audience

The website designer will need to gain information about your target audience in order to market your website towards them most effectively. If they don’t ask questions about your target audience it is a clear sign that they may not actually care if your site is attractive to your dream clients or not.

Creating a Slow Loading Website

One of the worst things that a website designer in Tauranga or anywhere in the world for that matter could do is create a website that takes way too long to load. Potential customers will get frustrated and head back to search results to find something better, probably your competition!

Forgetting About Call to Actions

Call to actions prompt the site user to perform a desired action like signing up for an email list, buying a certain product etc. They are very important and leaving them out of any website is inexcusable.

Leaving Out SEO

Any modern website design should come fully optimised for SEO so that your site can start climbing up the search results and attracting quality clients from the get go. Make sure that your website designer in Christchurch understands SEO.

Fonts That Are Too Small

No one wants to have to zoom in on a website just to read the font. Fonts that are too small are a rookie mistake.

Not Making Your Site Mobile Friendly

Not having a mobile friendly site in 2022 is just out of the question!

Are you looking for a website designer in Wellington or anywhere else in New Zealand? Here at Numero, we have the ideal solutions for you. We’ll ensure that we give you a site that is fully optimised and geared towards your target market. Get in touch with us today and we can start discussing your website needs.

Are you looking at having a new website designed in Christchurch? A website plays a vital role in the success of your business and maintaining an online presence. When having a website designed by professional web designers, you still have the power to ensure that certain factors are incorporated into your website.

Here at Numero, we are experts in web design in Christchurch, and we believe the following 5 factors are very important when it comes to building a new site!

Branding

When you have a potential customer viewing your site, you want your brand name to stick as a memory in their minds, and this requires you to use branding effectively. Of course your website should not be overloaded with your logo, but your brand name and logo should be strategically placed.

Local SEO

If your website in Christchurch aims at attracting customers in Christchurch, then localSEO is an absolute must. It involves using location-specific keywords as well as a few other practices to help you reach the top of location-specified searches and outdo some of the local competition.

Easy Navigation

Another very important factor to incorporate into your website is easy navigation, which ties into the user experience. You want all the information and pages on your site to be very easily accessible, and not have potential customers struggling to find what they’re looking for. Easy navigation can be slightly harder to achieve than it seems!

Quick Loading Speed

Quick loading speeds may seem like a rather obvious factor but it’s still a very important one for your website. Slow loading speeds are pretty much a surefire way to deter customers. Loading speeds should be quick across all different browsers, and be fast on mobile devices and tablets too! Professional website builders know how to bring down your website loading speeds through image compression and other practices.

Visual Design

Humans are very visual creatures, and it is exceptionally important that your new website be visually attractive and appealing from the get go. You’ll find that you’ll probably have a lot of competition when it comes to great visual design and it may be challenging to stand out. Ensure that your visual design also reflects what your brand stands for.

Are you looking for professional website design services in Christchurch? The expert team here at Numero would love to be responsible for your web design needs and build you a site that you can be proud of!

If you are looking at working with a professional digital marketing agency in NZ, you may find that they’ll have a lot of questions to ask you regarding your goals and past digital marketing endeavors. This will help them get a clear idea of where you are, where you’re going, and to come up with a customised digital marketing strategy that will give you a better online presence and attract your dream customers!

What Are Some of Your Previous Digital Marketing Endeavors?

A good digital marketing agency will take an interest in your previous marketing efforts so that they can improve upon them and use them to build better strategies off of. If you’ve experienced a digital marketing disaster, they can probably fix it for you. Keep a timeline of your efforts so that you can present them in a cohesive fashion.

Do You Currently Have Social Media?

Any digital marketing agency in NZ would want to know about what social media platforms you’re currently active on so that they can find ways in which to enhance your digital presence through social media. They may offer advice about which platforms you should join and if social media advertising is something that would be advantageous to you.

Who is Your Target Market?

Knowing your target market is incredibly important. This will help your agency market your brand to your dream customer. You should know where your target market lives, their socio-economic class, their age, andgender.

What Are Your Objectives?

Before you get in touch with a digital marketing agency in NZ you should have an idea of what you hope to achieve. Are you wanting to make more sales? Expand your customer base? Have a more popular online presence? Know what you are looking for so you can effectively communicate this to your designer.

What Makes Your Business Stand Out From Your Competition?

What makes you unique? What is it about your business that is different and will help you stand out from your competition that offer similar products and services? This is the type of info your digital marketing

Are you looking for a digital marketing agency in NZ that you can trust with coming up with an effective digital marketing strategy for your business? Put your trust in the expert team at Numero. We’ll get to know your business goals and help you reach them through our effective digital marketing strategies.

Having a website developed can be a very exciting time, but when things go wrong excitement can turn into disaster very quickly. As professionals in web development in Wellington we have had to fix many web development and design mistakes over the years. In this article we’ll outline some of the most common web development mistakes so that you know how to avoid them!

Bad SEO Practices

Bad SEO practices cut corners in the effort to achieve results faster, but bad SEO practices can cause your website to be blacklisted so they should be avoided at all costs! SEOis very complex and you should only put your trust in true SEO experts when having a website developed.

Not Developing for Different Screen Sizes

Your potential customers could be browsing your site on a PC, on a tablet or a mobile phone. If your website is not optimised for all different screen sizes then you may be chasing many customers away from your site. This is a fairly simple aspect to optimise for, and it should be paid the attention that it deserves.

Slow Loading Speeds

We all know how frustrating it is when a web page takes ages to load. One of the most important aspects to good web development is fast loading speeds. It does not matter how great your website is, if it has slow loading speeds potential customers will click out of your site and go back to search results and look for something faster.

Confusing Navigation

Any good web development specialist in Wellington will know how important it is to have straightforward navigation. Potential customers want to be able to access information easily and find what they are looking for at the click of a button. Over complicated layouts or hard to read text make this difficult.

Not Enough Customisation

Each and every business is unique and has something different to offer their target market. While templates have their place and can be very useful when it comes to designing simple sites, oftentimes templates do not allow you to get the customisation needed for more complex sites. Using templates that customers have seen time and time again can be very boring for them.

Looking for web development services? Here at Numero, we would love to be a part of your developing your dream website! Put your trust in us and you will not be disappointed!

PPC advertising, or pay-per-click advertising, is a very powerful form of digital marketing. Yet there are many business owners that are not entirely sure what PPC advertising is and what a PPC company in Auckland could offer their business. In this article we’ll answer some of the most commonly asked questions when it comes to PPC advertising.

What is PPC Advertising?

PPC advertising stands for pay-per-click advertising. It is a paid form of advertising that allows you to place ads all over the internet. With PPC advertising you are able to advertise your business offering on websites, in search results and on social media platforms. PPC advertising has become extremely popular over recent years because of the effective and affordable results that they offer business owners.

There are many different types of PPC advertising and they can feature text, imagery, and even video

What is a PPC Ad Network? 

A PPC ad network is the network or platform that is used to deliver the PPC ads to your audience. PPC ad networks include things like Google (Google Ads), Facebook, Instagram, Microsoft, and many others. Google Ads is probably the most popular PPC Ad Network and is known to help achieve some of the best results, as Google is the preferred browser for most people.

How Do You Know What Type of PPC Advertising is Right for Your Business?

If you go through a professional PPC company in Auckland they will get to know your business and be able to determine which keywords are best for you, what placements will bring you the best results, and where your ads will receive the most attention from potential customers.

Do PPC Ads Actually Bring in Customers?

There is a reason why around 65% of SMEs invest in PPC advertising. The algorithms involved in PPC advertising, especially Google Ads work in such a way that they really do bring fantastic results. The major advantage of these ads is that you see results almost instantly, unlike with SEO.

Are PPC Ads Expensive?

When it comes to PPC advertising, you pay per click. So every potential customer that clicks on your ad results in you having to pay. This actually makes the process quite worthwhile and affordable. The keywords you use as well as bidding and targeting will all determine your expenditure.

Have any more questions about PPC advertising that you’d like our PPC company in Auckland to answer? Please feel free to get in touch with the expert team at Numero today! We’d be more than happy to answer any questions about

When developing a website that prioritises the user experience, the developer puts themselves in the shoes of the web user and ensures that the experience of viewing and navigating the website is easy and enjoyable. User experience, also known as UX, has become more and more important in professional website design services in recent years. Let’s have a look as to why!

At Numero, we offer professional website development services in Hamilton, and have seen firsthand the benefits that UX has to offer.

SEO Importance

Let’s start off with discussing possibly the most important reason for the popularity of UX is the fact that the Google algorithm favours UX design when it comes to SEO rankings. By now we should all know just how important SEO is, and the benefits that it can offer your business. The ranking factors in SEO are becoming more and more complicated, but by focusing on  UX you create a strong base on which you can build your SEO strategies.

Conversion Rate Relevance

When a business is really easy to use and simple to navigate, in most cases you are going to keep viewers on your site for longer, and the longer that these viewers stay on your site, the better chance you have at converting them into paying customers. If you are looking at improving your conversion rates, then UX design may be a good place to start.

Build Brand Loyalty

When you have an attractive and easy-to-use website, you’re more than likely going to create brand loyalty and the same customers will continue to support you thanks to your convenient online shopping experience. But it is not just online shops that benefit from UX, it is websites across all industries!

What are some User Experience Principles?

Some of the main principles involved in UX focused design includes:

• Easy navigation
• Attractive and eye-catching website
• Convenience
• Easy to read
• Easy to find
• Usability
• Clear hierarchy
• Consistency

Numero: Prioritising UX and Offering Professional Website Development

Here at Numero, we offer professional website development services. With each and every website that we develop and design, we prioritise the user experience and ensure that your website will be something that your ideal customer will enjoy using!

Are you looking for professional website development services? Here at Numero, we’d love to develop a website that is true to your brand. Get in touch with us today on 0800 897 605.